We know that a key goal of thought leadership is to arm your sales teams with content that unlocks conversations and compresses the sales cycle.
This is where our team of sales enablement content specialists comes in. They will help you to:
- Develop assets that get you those valuable commercial conversations
- Secure buy-in from dispersed sales teams
- Ensure that your thought leadership gets adopted and becomes part of your company DNA.
Our sales enablement assets
Webinars
We can present research findings to sales teams and tailor the content of these webinars to maximise engagement. We will also aim to ensure that your messaging supports conversations at different points in the sales cycle.
Research presentations and digital dashboards
We develop tailored presentation decks and digital dashboards for sales teams, together with talking points and relevant messaging.
Desk drops and internal creatives
We produce visual summaries of research findings and illustrations of how thought leadership findings link to sales conversations. These can be a powerful tool to secure buy-in and engagement from sales teams.
Workshops
We organise and host workshops to develop messaging for sales teams and ensure line of sight through to products and services, and commercial priorities.
Tata Consultancy Services use an interactive data dashboard to showcase the findings from their wide-ranging CFO study. To view the findings in full click here.
NTT Data Services’ ‘Decoding the Modern Workplace’ study uses an interactive dashboard to show their findings in an engaging and informative manner. Explore the full findings here.