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Brand and marketing leaders need strategies to break through “transformation fatigue” and articulate fresh, relevant narratives to sustain audience engagement.

But how do you create thought leadership that cuts through and builds a connection with C-suite clients?

In this session we will discuss:

• The changing language of transformation: Why transformation is becoming more reactive and continuous, and what that means for how we communicate change.
  
• Enduring strategic imperatives: Why regulation, technology, and risk remain powerful drivers of transformation that leaders can’t ignore.
  
• Success factors in a disrupted world: Why collaboration across talent, data, leadership, and communication, is vital to ensure fresh energy and messaging.
  
• Thought leadership in a new normal: How to stay impactful in a short-term, headline-driven news cycle and reframe transformation as both urgent and ongoing.
  
  

1 April 2025 – 08:45am – 11:00am
Financial Times HQ, Bracken House, London EC4M 9BT

Please note that spaces are limited, and will be allocated on a first come, first serve basis, so please RSVP as soon as possible.

Submitting this form does not guarantee admittance to the event, only of your interest to attend. We will confirm your place by email and calendar invite shortly, Please do not attend without formal confirmation.