Thought leadership case studies
Our work
Our clients produce some of the most effective thought leadership campaigns in B2B.
Here we feature best-practice examples from across our client base to show how smart strategy, evidence-based insight and timely, relevant and creative content helps our clients to achieve their objectives -- and demonstrate tangible returns for the business.
Commercial campaign
22%
Increase to sales pipeline
Radisson Hotel GroupEvent Horizons: An ambitious campaign to become the market leader for meetings and events.
Commercial campaign
Tata Consultancy Services (TCS): Business 4.0
An extensive content campaign aimed at securing new leads and generating revenue from thought leadership.
Brand awareness
260%
Uplift in online traffic from social media
BNP ParibasA benchmark for analysis into the strategic adoption of ESG.
Brand awareness
PA Consulting: Innovation as unusual
A comprehensive study into the challenges business leaders suffer around innovation, providing an opportunity to build real brand awareness.
Commercial campaign
Simmons & Simmons: Hyperfinance
Hyperfinance: A revenue generation campaign lending new insight to digital innovation in financial services.
Commercial campaign
50+
meeting generated with high profile clients
DNV GLA high-profile annual barometer on trends in the oil and gas industry.
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